ICE BLOND
Radiantly : beautiful blonde
Refresh, condition or neutralize: The demand for care products for blonde hair is high. No wonder, blonde hair is the most in need of care of all colours - whether natural, highlighted or coloured. Blonde is simply always trendy, as long as the colour does not fade or get unwanted yellowish reflections. The task of the ICE BLOND range is therefore clear: it repairs the structure of the hair without weighing it down and gives the blonde exactly the amount of care it needs. Cool dyes help to maintain and refresh clear, blonde shades and neutralize warm blonde tones.
Cool, cooler, ICE BLOND
The ICE BLOND Shampoo and ICE BLOND Mask are products with semi-permanent dyes. These dyes adhere physically to the hair after application due to different charges (hair = -, product = +), even the attraction of the dye in the ICE BLOND Shampoo is stronger than the degrading effect of the WAS (washing-active substances) it contains. Depending on the application time and hair structure, the durability of the dye can last for several hair washes, and repeated use of ICE BLOND Shampoo and ICE BLOND Mask even enhances the colour effect.
ICE BLOND Shampoo
Thanks to the ultraviolet dye, ICE BLOND Shampoo targets unwanted yellow tones and restores a cool shine to white, blonde or grey hair without damaging or weighing it down. First massage a small amount of shampoo into damp hair. Leave on for around 3 minutes, then rinse thoroughly.
Salon tip: The ideal application range for ICE BLOND products is a shade 9 and lighter, regardless of whether the hair is natural or already coloured. From shade 8 and darker, the colour effect becomes less or can no longer be perceived at all.
ICE BLOND Mask
ICE BLOND Mask is an intensive colour care product for all blonde shades as well as for white and grey hair. The gently nourishing emulsion gives the hair an icy shade and gives the cool blonde a long-lasting radiance. Apply the mask evenly to the lengths and ends of damp hair after shampooing. Leave on for around 10 minutes, then rinse thoroughly.
