BLOWDRY | AIRDRY
A breath : of fresh air
Whether blow-drying, hot rollers or air-drying - the drying method makes all the difference. The BLOWDRY | AIRDRY products offer the perfect support for sleek styles, spectacular volume looks or completely natural dynamics.
VELVET Mousse Soft
Soft blow-dry styling sets off long hair perfectly and is more in demand than ever. VELVET Mousse Soft is a lightweight mousse with an integrated conditioner for extra flexible and natural hold. Dry and strong hair in particular benefits from this special formulation and can be easily blow-dried into shape.
Dose according to hair length and desired hold, ideally comb in with a brush or your hands. Then blow-dry or leave to air-dry.
Salon tip: Perfect for a real dream mane with extra soft body that looks freshly styled all day long and always stays loose and light.
VELVET Mousse Strong
VELVET Mousse Strong is the absolute volume booster for all blow-dry hairstyles. The particularly strong hold is already noticeable when blow-drying, the hair is very manageable and has a great hold. Short and medium-length hair in particular can be perfectly blow-dried into shape. Fine hair is given the extra strength it needs to look particularly voluminous right from the roots.
Work a ball of mousse the size of a mandarin into the hair. Then blow-dry or allow to air-dry.
Salon tip: Use a skeleton brush or a wide-toothed comb to distribute the intensive, firming mousse evenly throughout the hair.
VITA Blowdry Cream
VITA Blowdry Cream is a moisturizing blow-dry cream for long-lasting hold, fullness and shine. It combines care and volume styling in one, has a very natural effect and is non-sticky. Many current trends require perfect blow-dry styling. VITA Blowdry Cream achieves the exclusive blow-dry look - from cool to feminine and elegant. The hair is given shine and a great grip, the blow-dry style lasts and still looks great the next day! So every day becomes a good hair day.
Towel dry the hair well after washing. Distribute VITA Blowdry Cream between the palms of your hands and work into the hair. Then you can start blow-drying!
Salon tip: Thanks to its moisturizing properties, VITA is also ideal for supporting the natural texture of the hair when air drying.
ROK Root Lifting Foam
Cool, cooler, ROK Root Lifting Foam - for all styles that aim high! This highly firming root lifting foam is a real volume booster and the perfect base for all styles that require maximum volume. The instant volumizing effect is impressive in both dry and towel-dried hair. If the hair is then blow-dried, the effect is intensified even further. The result: Lush root volume that can then be styled as desired.
Spray gently into the palm of your hand, rub in and work into dry or towel-dried hair at the roots. For maximum volume, spray onto the roots and blow-dry.
Salon tip: ROK can also perform in the lengths: Working it in and then air-drying it creates an exciting textured wavy look.
ALPHA Setting Lotion
ALPHA Setting Lotion is a classic blow-dry setting lotion that gives every hair elasticity, dynamism and strength and impresses with its effectiveness. ALPHA Setting Lotion immediately gives the hair the perfect base for blow-drying or curling. Round brushes and volume rollers can glide through the hair with ease. The spray setting lotion also shortens the drying time. The hair is then stabilized - without stickiness or styling residue. The product can be dosed according to the desired hold and is therefore also suitable for all hair lengths. For an extra dose of dynamism and hold in every blow-dry style!
Spray onto the entire length of dry or towel-dried hair. For lots of root volume, concentrate especially on the roots. Then blow-dry over round brushes or twist on volume rollers.
Salon tip: Also the ideal base for drying on volumizers!